The top public relations firm specializing in online reputation management, ICMediaDirect has refined the method of working with search engine algorithms to suppress negative results. Since its inception in 1996, the leading digital PR and marketing firm has been helping companies and high-profile individuals present positive messages up higher in search engine page rankings as online reputation management has become a pivotal part of effective brand management. Your Online Reputation Report is vieweable now at http://www.icmediadirect.com
The importance of online reputation is often overlooked by companies trying to establish a strong Internet presence and build trust among their clientele. Local business directories make it easy consumers to review a brand, and corporations should remain aware of the way that their enterprise is being observed by potential customers. According to ICMediaDirect, “what people say about your company has become the most significant reflection of your reliability and services. In essence, you are what people find about you online.” It is of vital importance for companies to evaluate customer reviews and sufficiently address any negative feedback. 70 percent of buyers admit to being swayed by online reviews before making their own purchase, and any criticism might dissuade them from selecting the products or service offered by a specific company. With many options available for the handling of negative reviews, ICMediaDirect outlines the top approach for responding quickly to fix any issues offline.
Online reputation management’s critical importance to a brand is often overlooked while companies try to establish a strong Internet presence and build trust among their consumers. Local business directories make it quick and simple for customers to review their personal experience with a brand, and as a result, corporations should be aware of how their enterprise is observed by potential clientele. According to the reputation management experts at ICMediaDirect, “what people say about your company has become the most significant reflection of your reliability and services. In essence, you are what people find about you online.” Companies must understand the importance of evaluating customer reviews and adequately addressing any negative feedback. 70 percent of buyers admit to being swayed by online disapproval before making their own purchase, with any criticism potentially deterring them from selecting the products or services of a specific company. With myriad ways in which to handle negative reviews, ICMediaDirect outlines the best practice for responding quickly to rectify any issues offline.